From first earnings to our own projects
My name is Volodymyr Tsaryk, and I am growing Capital Transfer.
My interest in entrepreneurship began back in 9th grade. I happened to start watching YouTube interviews by Yevhen Cherniak with entrepreneurs from different countries. I was struck by the fact that people could build large companies, bring teams together, and earn significantly more than I had seen in my own circle. It changed my view of what was possible. After that, a series of actions followed, leading to my first results.
After the war began, we found ourselves under occupation. I had to do physical labor for several years and save money. That was when I obtained my first personal financial resources, which later became the foundation for new decisions. One of them involved a car my father gave me. I could buy a passenger car or get the largest truck. I chose the second option—and that decision helped me start earning.
Once I had some initial capital, I began launching new ventures. One of them grew into e-commerce and Telegram projects. It is important to me to test ideas in practice quickly. If I see an opportunity, I don’t like discussing it for too long. It’s better to run the numbers, test it, and draw a conclusion.
An idea born on the road through Kyiv
How did the business idea come about?
We had already made money from our first project, but it was just sitting idle. We wanted to diversify. One day, as we were driving through Kyiv, we saw an ad from competitors and started discussing the sector. Right there in the car, I punched a few numbers into a calculator. We saw that the model added up and decided to act. Three days later, we had already bought our first car. That’s how Capital Transfer was born.
Fast decisions and a strong team
What key skills helped you launch the business?
For me, it’s making decisions quickly and being willing to take risks. If you spend too long thinking and calculating, someone else may move faster, or the moment may already have passed.
Another important factor is the team. We have strong marketing, and people who move from one project to another. We enter a new niche quickly, capture our share of the market, and then develop it further.
My role is to bring the right people together, organize their work, and maintain the overall structure.
The first months—budget and team
What were the 3 most difficult challenges you dealt with in the first years of operation?
- Additional expenses at the start. We had budgeted for one amount, but along the way we constantly had to put in more money, and we didn’t always know where it would lead.
- A shortage of people, as well as not understanding how to organize the work during the first months, when resources were limited.
The war: the greatest turning point
What crises has your business faced, and how did you overcome them?
The war and the period of occupation had the greatest impact on my trajectory. After that, I had to do physical labor for several years and save money. That period gave me the resources for the decisions that followed. After earning my first money, I could think not only about work, but also about where to direct what I had saved.
Marketing requires consistent investment
Which decisions proved most effective for the company’s growth?
Marketing worked best. At first, we tried investing gradually, with small budgets, but that brought almost no results. At a certain point, we decided to take a much bigger step and significantly increased the budget—and only then did we see results.
Even strong trust needs oversight
Which of your mistakes do you now consider your most valuable experience?
You shouldn’t trust people too much or rely solely on their integrity. Even if it seems you can trust a partner, lawyer, or someone else 100%, I still leave at least 5% room for doubt and check everything.
